As of December 12th, Wilson’s winning Driver vs. Driver product had yet to join the USGA’s conforming club list for two of its three loft variations.

On the surface, this seems like an shortcoming of the rapid product development nature of the whole process. Consider that Wilson began the process with over a dozen unique driver designs from a people with a variety of backgrounds, both inside and outside of golf.

If Wilson had tasked their internal team with coming up with a dozen different designs, odds are that, given their experience bias, they would be hard pressed to come up with innovative designs.

So while Wilson is still working on minor design tweaks to get all their driver variations added to the conforming club list, I’d say that their experiment was a success.

Perhaps we should all follow their example and solicit a dozen random people to contribute to our next task that requires a new, innovative approach.